As every year, millions of Muslim pilgrims from all over the world are trooping to Saudi Arabia to be part of the largest gathering of people in the world: the annual Hajj.
Amidst this huge and holy gathering, HyperMedia seizes the opportunity to offer brands and advertisers an unrivaled exposure across its multitude of platforms in one of the largest terminals in the world, al Hajj Terminal, and Abraj Al Bayt mall complex at the heart of Meccah.
HyperMedia’s network of large format signs and promotional stands grants advertisers the opportunity to reach millions as soon as they arrive to Jeddah airport, where brands have a unique opportunity to target pilgrims who nearly all purchase SIM cards, souvenirs, and use hotels and restaurants throughout their average two week stay.
Moreover, the media portfolio at Abraj Al Bait,the building complex that is meters away from the world’s largest mosque and Islam’s most sacred site, the Masjid al-Haram, includes promotional and retail stands and a wide variety of indoor and outdoor advertising opportunities in the highest traffic areas, maximizing the brands reach and proving to be of huge efficiency.
HyperMedia continues to offer advertising on its network targeting Umrah practicers and visitors of the holy land all year long.