With the installation of 20 high-definition 55” screens in Union Coop Barsha, HyperMedia continues to build-out the only digital network tailored to the way consumers shop in stores across the UAE; delivering informative and engaging content closest to the point of decision that helps shoppers make informed decisions and that drives top-line revenue for brands.

With the addition of these new screens, HyperMedia now operates over 1,000 screens located across 22 malls, 170 convenience stores, and 15 hypermarkets across the UAE.