Creators of Impact
Reshaping The DOOH Industry In The UAE
About
Fueled by Inspiration.
Driven by Innovation.
Powered by Creativity.
Hypermedia is an industry trailblazer that has led the way in transforming the digital out-of-home advertising landscape in the UAE, setting a benchmark for powerful, impactful advertising experiences. Transcending all boundaries, we create impact and craft experiences that are not just memorable but deeply engaging through our winning blend of cutting-edge technology and strategic locations.
1999
- Initiation in the media industry with in-store trolley branding.
2003
- Establishment of the first in-store media network in the UAE, offering a comprehensive range of media products targeting every stage of the consumer journey.
2004
- Regional expansion of in-store media presence to Qatar, Bahrain, and Oman.
2005
- Formation of an extensive network of outdoor lamp-post panels around busy parking lots and main entrances of major community centers in the UAE.
2006
- Pioneering branding opportunities in Virgin Megastore and Wild Wadi.
- Media exposure in Tecom and Health Care City.
2008
- Forged a strategic partnership with Rotana.
2009
- Exclusive advertising partnership secured with Hajj Terminal in King Abdulaziz International Airport, and the largest mall in Mecca – Abraj al Bait Mall.
2011
- Exclusive media partnership established with Dubai Mall.
2014
- Secured exclusive media partnership with Mall of the Emirates (MOE).
- Set up an elaborate in-mall media network in Yas Mall and Majid al Futtaim Mall.
2018
- W Ventures Holding acquires a majority stake in Hypermedia.
- Elevating In-Store Experience with Cutting-edge Digital Solutions, digital solutions.
2019
- Expanded coverage to prime outdoor locations.
2020
- Entered a 10-year partnership with Road and Transport Authority (RTA) to manage Dubai Metro media network.
2021
- Pioneered the journey of Route 2020, leading to the globally renowned Expo 2020, through the most technologically advanced media network across the Dubai Metro.
2022
- Partnered with Streach, a regional leader in audience measurement and analytics.
JAN 2023
- Secured Exclusive OOH Advertising Media Rights in the World-Renowned Expo City Dubai.
MAY 2023
- Forged a strategic alliance with Advertima, a renowned global leader in real-time audience measurement.
SEP 2023
- Won the exclusive Media Rights for Reem Mall in Abu Dhabi
